Random Act: Rice Bucket Challenge

a.segrest communications: provoke positivity

Poured a bucket of ice water over your head recently? Props.

Take it to the next level. 

In India more than 100 million people lack access to clean drinking.

“Manju Kalanidhi, a 38-year-old journalist from Hyderabad who reports on the global rice market, put her own twist on the challenge. She calls her version the Rice Bucket Challenge, but don’t worry, no grains of rice went to waste.

Instead, they went to the hungry.”

Go to NPR for more of her story!

DONATE RICE TO YOUR LOCAL FOOD CO-OP! #RiceBucketChallenge

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